Disruptors and challengers draw on the benefits of Cloud and Agile, but Enterprise’s evolution means it is anyone’s game
For the last few weeks now, we have been covering Cloud in depth, from its evolution, to how it is driving disruptors with a business idea and some technological savvy to turn every modern industry upside down. Many industries are in a state of flux as disruptors and challengers take an axe to the established market leaders. Concluding our Disruptors and Challengers series, this week we take a look at how Cloud can mean everyone wins, it just comes down to who uses it best.
Disrupt and innovate quickly
Cloud has been depicted in myriad articles as the most disruptive technological innovation of all time. Cloud has indeed changed the shape, size and nature of modern business. We’ve seen it disrupt hotel accommodation, traditional media, taxis, education and many other industries. While disruptors and challengers may not have the resources and reputation of established market leaders, they are blessed with something equally as important: the ability to innovate and innovate quickly. Cloud has enabled innovative, smart, agile businesses to get their products to market in a hurry.
Being large and being innovative
Entrenched market leaders can often be seen as idle bystanders, while younger, faster, quicker disruptors take their market share for good. For many market leaders with legacy IT systems and processes, moving to the Cloud and being innovative is all too hard. For big enterprises, as they grow, they become lumbering, stagnant and slow to move. It’s impossible for large organisations to embrace the Cloud and be agile … or is it?
Large enterprises didn’t come to dominate their markets by accident. They have proven products, processes, stability and security. As enterprises grow, they can channel significant resources towards technology and innovation, they just need to think strategically. If a major bank decides to move its workloads to the Cloud overnight, that means thousands of employees have to navigate a new system and chaos ensues. If this bank decided to be strategic and move teams on a rolling basis, that means knowledge builds and flows across teams, there is time for training and the initial shock is centred on a small number of employees. Large enterprises can embrace the Cloud, they just need to have a plan. Enterprises need to view the Cloud and being Agile as an evolutionary process, not a short-term box-ticking exercise.
Innovate or else
For large enterprises, there are many lessons to be learned from the upheaval caused by the Cloud and business disruptors and challengers. Disruptors and challengers often live by the “fail fast” motto of trying a lot of different experiments with their products until one breaks through. They can fail fast because the Cloud minimises the risks involved in rolling out products quickly and trying to innovate. For large enterprises, there is often a reticence to roll out new systems, products or services because the approval process is so cumbersome. There’s too much at stake for enterprises to experiment. However, that way of thinking has outlived its usefulness, the alternative to innovation is irrelevance.
Cloud’s capabilities mean that large enterprises and disruptors alike can work smarter and faster. From enabling businesses to collaborate with experts across the world, to mobilising your employees to access company information on the go, to ensuring that organisations can scale quickly, Cloud has changed how Enterprises need to do business. Standing still is no longer an option and Cloud means that enterprises can evolve so that they stay one step ahead of their competition.
Part 4 of the Disruptors and Challengers Series.